New car plates have been launched in Bendigo today.

The new S-plates, or “shit driver” plates, were launched by VicRoads and The Greater City Of Bendigo.

The new plates are designed to indicate to other motorists that a driver is excellent at flipping the bird, tailgating and flying past like a complete knob, but crapola at everything else such as parking.

90% of locals have been affected by crap drivers, according to a survey conducted by Bendigo Have Your Say.

Instead of an angry note, the S-plates can be stuck to the windscreen of parked cars in shopping centres.

The fuchsia plates help drivers stand out in a crowd and get the attention they want.

Download your S-plates here